By satisfying, guiding or stimulating the inner needs of employees, the monotonous work becomes a means or a way of satisfying them, so that work is no longer a burden or an externally imposed task.

Good leaders identify opportunities in the face of adversity and try to exploit them

Without profit, there is no business, no survival value

It is the current situation in the industry that airborne soldiers (generally referring to all kinds of professional managers) are easy to die in battle. Of course, each has its own way of death. For example, some fall directly on the hard ground, some fall into the swamp and die slowly, some hang on the branches of trees and die, and some fall into the water and struggle to drown (you can think of what kind of enterprise environment and working conditions these four situations are similar to).

Dutiful leaders attach great importance to the wealth they leave behind, and they spend a long time pondering: what impression will they leave, what will they inherit, and what ideas will people remember? These questions are really puzzling, so it is the most attractive choice for others to sing praises behind them.

Warren Buffett is regarded as the best investor of this era, even the "god of stocks", but his management record is also unparalleled. He took over Berkshire Hathaway in May 1965, exactly 50 years ago. To this day, he is still the head of the company. This is an extraordinary achievement. Alfred P. Sloan is probably the most legendary CEO in American business history. He has been in charge of General Motors for 23 years. John D. Rockefeller has been in charge of Mobil for 27 years. In the near future, Bill Gates served as the CEO of Microsoft for 25 years.

In our highly connected digital world, an all-round marketing approach can help brands bridge the gap between online and offline consumer behavior. However, promoting an effective multi touch strategy has its unique challenges, and our strategy is often effective only when we know it.

Although the marketing technology MarTech is becoming more and more influential and important in marketing, many enterprises have specialized in MarTech, but as a relatively new type of work and category, what is MarTech's job responsibility? What on earth is it doing? What is the function?

Like almost all retailers, some large organizations are facing increasingly fierce competition and CPC (pay per click) search challenges. The performance oriented marketing team realized that they could not always pay high costs to obtain the same level of revenue from repeat customers.

Improvements in customer experience, use and handling of data, ability to automate processes, use of ai and machine learning

Branding is not a virtual image that can move consumers, it needs to be built on a qualified product

Just as the human brain processes images, computers are trained to process images just like humans. Image recognition, which is now a hot high-tech, was born as early as 1966. The original idea of the inventor was to attach the camera to the computer, so that the computer could easily see what the camera actually saw. However, image recognition still needs human training.

There is no one-size-fits-all approach to developing entrepreneurial skills. You will find yourself struggling along the way, sometimes becoming your own best teacher, and sometimes becoming your own worst enemy.

Entrepreneurship failure is an indispensable part of the entrepreneurial ecosystem, but no one wants to fail. In order to help you avoid the fate of failure, this article lists 18 main reasons for entrepreneurial failure. is an indispensable part of the entrepreneurial ecosystem, but no one wants to fail. In order to help you avoid the fate of failure, this article lists 18 main reasons for entrepreneurial failure.

Buffett once said, "My success does not come from my high IQ, but I think the most important thing is rationality. I always compare IQ and talent to the power of an engine, but the output power, that is, the efficiency of work, depends on rationality."

Validating product requirements trumps product features more than anything else

A clear definition of your business and target market will help you grow your business

Although women are not as aware as men in terms of business management, women's delicate and keen awareness of business opportunities is a unique advantage in entrepreneurship

HSBC provides a comprehensive range of personal finance services to over 120 million individual customers, including current and savings accounts, mortgages, insurance, credit cards, loans, pensions and investments. Consumer finance is also becoming an integral part of the personal finance business in line with global trends.

Apple Inc. is an American high-tech company. Apple's revenue reached US $365.8 billion. It was founded on April 1, 1976 by Steve Jobs, Steve Gary Wozniak and Ronald Wayne, and was named Apple Computer Inc. on January 9, 2007. It was renamed Apple, headquartered in Cupertino, California.

Established in 1962, audio-technica's global development team has been dedicated to the design, manufacture, marketing and distribution of audio equipment. Initially, audio-technica focused solely on the development of phonograph technology. Today, the company has been able to develop high-performance microphones, headphones, wireless systems, and even mixers and electronics for home and professional use.

Intel Corporation (NASDAQ: INTC) is headquartered in Santa Clara, California, USA. Robert Noyce and Gordon Moore, the founders of Intel, originally hoped that the name of their new company would be Moore Noyce, a combination of two names. However, when they went to the Industrial and Commercial Bureau to register, they found that this name had been preemptively registered by a chain hotel. As a last resort, they adopted the abbreviation of "Integrated Electronics" as the company name. The current senior management is Craig Barrett, Chairman, and Paul Otellini, President and CEO.

Toyota remains the largest manufacturer of military and armoured vehicles in Japan and is responsible for the maintenance of a large number of Japanese armoured and military vehicles each year

One of the world's largest electronics brands - Philips

Murdoch has received mixed reviews in the Western mainstream media, focusing on two main issues: firstly, Murdoch's endless pursuit of business interests. Although News Corporation started out as a "news" business, over 60% of the group's revenue comes from "entertainment" and related industries.

Jimmy Donald Wales is one of the founders of Wikipedia. He is now the honorary chairman of the council of the Wikimedia Foundation and owns a for-profit company called Wikia (which has no direct relationship with Wikipedia). In May 2006, Wales was selected by Time magazine as one of the 100 most influential people.

Vint Cerf, one of the co designers of Internet basic protocol - TCP/IP protocol and Internet architecture, Google's global vice president and one of the founders of Internet. In the 1970s, Vint Cerf once participated in the early development and construction of the Internet and won the reputation of "the father of the Internet".

Jack Dorsey, one of the founders of Twitter. Jack Dorsey, Evan Williams and Biz Stone founded Twitter in 2006. Before that, he was a programmer. He was able to see an unnoticed business opportunity in the numerous communication methods such as blog, instant messaging system, e-mail, mobile phone SMS, which reflected his talent.

Although Ortega has become the richest man in clothing, worth more than even the founder of Nike, Phil knight, there will always be people in the industry who mock Ortega by calling him the "King of copycats".

In his view, this was a demo venture for the university. This, however, laid a solid foundation for Keep's rapid development